We are a family run, ceramic materials manufacturer established in 1979 by Father & Son Alfred and Alan Ault. Alan was joined in 2015 by daughter Hannah Ault creating a third generation operation supported by a great team with over five decades of experience & knowledge.

Based in Stoke-on-Trent, but internationally renowned, We pride ourselves on developing world-revered products for the studio pottery community & ceramics industry and are proud to be the world-leading manufacturer of clay. We supply industry and the pottery community globally, with over 40 distributors located in places such as India, Dubai, Australia and Europe.

This experience and skill has allowed Valentine Clays, based in the heart of the Potteries, to develop and manufacture ceramic clay bodies to the specific requirements of a long list of renowned British and International industrial companies, potters, and the education sector. The constant development of new and innovative clay bodies, using the latest ceramic manufacturing equipment, has ensured the company to develop a long-standing relationship with industrial manufacturers and the studio potter community. And prides itself on producing over 100 clay products that suit a potters every need whether a beginner or a professional. This along with our technical department, LoveClay Ceramic Centre, which opened in 2016, ensures we can support and help the pottery world in every way possible.

In the world capital of ceramics and heart of the potteries Valentine Clays, a family run manufacturer, has been supplying clay bodies and raw materials in Stoke-on-Trent for the past 40 years.

Valentine Clays is proud of its close working relationship with the studio potter and the ceramic community formulating and fine tuning clays using the best possible ingredients.

This close working relationship enables the world-leading clay manufacturer and raw materials supplier to successfully develop ceramic clay bodies to suit the specific requirements of a long list of renowned British and International potters, education sector and industry customers.

Valentine Clays prides itself on constant development of new and innovative clay bodies using the latest ceramic manufacturing equipment; with over 100 clay bodies to choose from Valentine Clays has ensured that there is a product to suit every customers need – Studio Potters, Education providers, or Industry.

Valentine Clays is a forward-looking company that prides itself on being a key part of the ceramics industry and the current resurgence that is taking place. Over recent years the family-run business has been quietly making their presence felt and expertise known across the UK and beyond. Its current focus is upon growth and development with teamwork being an integral part of ensuring this happens.

To provide superior quality clay bodies and raw materials to the ceramics industry, with a focus on excellent customer service. Our company intends to not only deliver a good product but to support our customers through their ceramic journey.

Excellent Customer Service – We pride ourselves on being committed to providing the best possible service available to each and every client.

Superior Quality Products – Focussing on developing and producing specialised ceramics products that fulfil the demand of the industry.

Friendly Approach – It is important that our friendly and approachable nature is the core basis of the VC ethos. It is significant that customers associate our company as being genuine, reliable and informative. A company that can be trusted.

Teamwork – Working together as a team is what ensures our company stays a leader within our industry.

Respect for People – It is our people, ‘the Valentine Clays Team’ that ensure our success and with this in mind we very much value our people and encourage their development.

Community – Our city of Stoke-on-Trent is an important factor in our story and heritage and it is important to support this and organisations in any way that we can to help spread our story and promote our industry.

Our team

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